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Resources and insights

The latest industry news, interviews, and resources.

Featured Resources

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Getting Ahead of Budget and Headcount Planning

In this guide, you’re going to get a comprehensive playbook on budgeting…

Partnership Leaders
Member Only
SCOPE: The Partner Qualification Framework

In this guide you’re going to get an outline of the SCOPE…

Partnership Leaders
Member Only
The State of Partnership Leaders 2024

Teams have been flying blind without performance benchmarks, compensation data, partner program comparisons, and more. We're changing that!

Partnership Leaders
Presenting the Value of Partnerships

Ready to lead? Our Ultimate Guide to Partnership Value Presentations…

Partnership Leaders

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Women in Partnerships
Find your version of “Having it all” – Partnerships and Motherhood

Find your version of “Having it all” - Partnerships and Motherhood

Partnership Leaders
Women in Partnerships
Navigating Partner Marketing with Rachel Gianfredi

Rachel Gianfredi is the lead Partner Marketer at G2, building memorable and impactful go-to-market strategies for its data integrations and partnerships. She has a decade of experience in marketing for data and SaaS companies – from bootstrap to unicorn status. In this article, Rachel talks about how she started her career in partnerships and shares her unique perspective on great Partner Marketing practices.

Partnership Leaders
Weekly News
Thanksgiving Partnerships analogies, Elon Musk and more

Thanksgiving Partnerships analogies, Elon Musk, Chris Samila vs Kim K. and memes to start your day with a smile.

Partnership Leaders
Weekly News
Qatar World Cup, Catalyst 2023 and more Partnerships news!

Qatar World Cup, Catalyst 2023 and more Partnerships news!

Partnership Leaders
Weekly News
The Holy Grail of Partnerships Data is here!

The Holy Grail of Partnerships Data is here!

Kristen Roeter
Weekly News
Enhancing UX Through Partnerships

Enhancing UX Through Partnerships

Kristen Roeter
Weekly News
✨ Magical ✨ new partnerships

✨ Magical ✨ new partnerships

Kristen Roeter
Weekly News
Game-Winning Shots in Partnerships

Game-Winning Shots in Partnerships

Kristen Roeter
Partnerships Career Path
Partnership Manager: The Role You’ve Been Missing

Partnership managers are no longer bound to the realm of technology and SaaS companies. These days, you can find roles within industries such as marketing, retail, and sports teams. No matter where you find yourself working, the goal of the Partnership Manager will be the same: develop professional relationships and help meet each company’s goals. 

Partnership Leaders
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Heather Roth 🇨🇦

Director, Digital Strategy, Slalom

I would say that one thing PL has brought me as a services partner is more insight into the operations of the ISV and cloud partners I get to work with. This inside scoop has allowed me to figure out how to start to build more meaningful and focused go-to-market efforts that are more meaningful to the sales.

Alexis Bonavota 🇺🇸

Technology Partnerships, G2

Engaging in the Partnership Leaders community has really accelerated my career progress over the past year! From being selected to the inaugural PM Mastermind class where I met a great mentor and a close network of peers to the great encouragement I received to speak at Catalyst 23.

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