Starbucks is expected to announce its Web3-based rewards program next month. Caffeine enthusiasts around the globe are clamoring about how these changes will impact the beloved rewards program.
It wouldn’t be surprising to see Starbucks implement some type of NFT collectibles to the revamped loyalty program, especially since all of the hip brands are doing it. Whether or not the revamp will be a hit is up for debate, but if it’s anything as fun (and infuriating) as the Starbucks promotional mini-games, it’s sure to be a success.
Not yet subscribed to the PL;DR? Sign up for your weekly dose of hot takes on tech, partnerships, and global news.
The PL;DR is brought to you in partnership with Allbound, Crossbeam, Impact, Partner Portal, Partnered, and Reveal.
Join The 1700+ Leaders Transforming Partnerships
As a member of Partnership Leaders you will:
- Build and learn with the top partner people at the best companies around the world.
- Increase your impact and accelerate your career with proven resources, tools, and best practices.
- Grow a network of peers, partners, and advisors with common objectives.
