Crypto, NFTs, VR, QR, and EVs – Oh My!

Crypto, NFTs, VR, QR, and EVs – Oh My!

Amidst dozens of celebrity cameos, electric vehicles, and crypto stole the show this past Sunday.

If you were among one of the 112 million individuals to tune in and watch the ads — excuse us — The Big Game, you probably noticed a trend amongst the ads.

Cryptocurrency companies.

NFT shout-outs.

Virtual reality spots.

The controversial use of QR codes.

And more ads for Electric Vehicles than the number of memes Elon tweets in any given night.
We must admit, it is neat to see EVs and Crypto being pushed to the general public, and it certainly worked. Crypto-related app downloads increased by 279% compared to the week prior. And who said traditional media advertising was dead?

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