Web3 Coming to a Rewards Program Near You

Starbucks aims to entice frequent customers with NFT perks & other Web3 goodies.

Starbucks is expected to announce its Web3-based rewards program next month. Caffeine enthusiasts around the globe are clamoring about how these changes will impact the beloved rewards program.

It wouldn’t be surprising to see Starbucks implement some type of NFT collectibles to the revamped loyalty program, especially since all of the hip brands are doing it. Whether or not the revamp will be a hit is up for debate, but if it’s anything as fun (and infuriating) as the Starbucks promotional mini-games, it’s sure to be a success.


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