Were you amongst the group contributing to the $17 billion in NFT trades in 2021 (a drastic 21,000% increase when compared to 2020! )?
This news makes it abundantly clear that the NFT boom is here to stay, whether you like it or not. While we’re very much in the infancy stages of NFT and crypto in general, we’re intrigued with how brands will embrace NFTs in the years to come.
Brands like Papa John’s, Blue Diamond, Acura, and Liquid Death have already begun to dabble with exclusive NFT drops.
What are your thoughts on the future of NFTs and branding? A fad or just the beginning of the next marketing craze? Drop your thoughts in the #watercooler channel (or just show off your collection of Apes – we won’t judge).
Not yet subscribed to the PL;DR? Sign up for your weekly dose of hot takes on tech, partnerships, and global news.
The PL;DR is brought to you in partnership with Allbound, Crossbeam, Impact, Pandium, Partnered, and Reveal.
Join The 1850+ Leaders Transforming Partnerships
As a member of Partnership Leaders you will:
- Build and learn with the top partner people at the best companies around the world.
- Increase your impact and accelerate your career with proven resources, tools, and best practices.
- Grow a network of peers, partners, and advisors with common objectives.
