For the first time in history, Facebook’s revenue has declined 1%. Similarly, Meta’s revenue has fallen a stark 36%. With the implementation of Apple’s “Ask app not to track” functionality across iOS users and a slowing economy, it’s safe to say that Zucc & crew are starting to feel the pressure.
Similarly, an astounding $10 billion in ad revenue has been lost since Apple rolled out the security feature back in April 2021.
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