How Christen Luciano Overcame Enormous Obstacles to Land at HubSpot
Christen Luciano joins us to discuss her experiences as a woman in partnerships.
Building a Space for Women in Partnerships with Joni Deus
Joni Deus shares her experiences and hopes for Women in Partnerships, a subgroup of Partnership Leaders.
How to Create an Integration Roadmap
Explore how Jake Wallace recommends creating an integration roadmap.
Deciding on & Prioritizing Product Integrations
Explore how Allison Kelly decides on and prioritizes product integrations to go after.
Tracking the Right Product Partnership Metrics
Discover how Kenny Browne successfully tracks the right product partnership metrics at his organization.
How to Drive Initial Traction Beyond the Partner Team
Explore how Michelle Lerner drives initial traction beyond the partner team at Branch.
Approaching Integrations as a Driver of Growth
Discover how Josha Benner of Mixpanel approaches integrations as a driver or growth.
Interview Series: Building Successful Product Partnerships
Updated: Mar 30 This article was guest written by Shohei Narron, Technology Partner Manager at Google Cloud Partnerships covers a wide range of business activities, from building a product on another company’s platform, to joint marketing with other firms to reach new audiences, requesting implementation support from a systems integrator while your startup focuses on building […]
Cloud Alliances: How Start ups Should Partner with Cloud Providers
Updated: Nov 18, 2020 This article was guest written by Alexandre Popp, Field Sales Representative at Google Cloud The article does not reflect the views of the writer’s employer. Rather, the central thesis of this article stems from 8+ years of leading alliance organizations at startups, and collaborating with consulting & technology partners at two of […]