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Sales Process with Solutions Partners

Check out this easy framework to help guide your sales team and solution partners on how to work a deal together when the partner has made a referral.

How to Get Budget for Conferences in 2024

Training budgets have been suffering for the past couple of years. In fact, in the UK, they’ve been slashed by a fifth over the past decade, and Forrester predicted employee engagement would face declining investment in 2024. So, getting the opportunity to learn from other experts in your field is becoming tougher as bosses refuse […]

Decoding the Tech Partner: The Engine of Innovation

Tech partners are crucial for businesses to keep up with the rapid development of new technologies. They bring expertise, creative ideas, and state-of-the-art technology to the table and help create value together.  Unlike typical vendor-client relationships, tech partnerships guide strategic direction and foster a powerful synergy that drives growth, operational efficiency, and a competitive edge. […]

Unpacking the Partner Ecosystem: Benefits, Examples, and How to Build One

Thriving doesn’t just come from what you can do alone and how well you can collaborate. This is where the concept of a partner ecosystem enters the scene. With technology, markets, and consumer demands evolving rapidly, no single company can afford to operate in isolation. The growing recognition that collective action is more potent than […]

A Comprehensive Guide to Affiliate Partnerships

Affiliate partnerships have revolutionized modern business practices, opening new avenues for growth, outreach, and innovation. These strategic alliances enable companies to leverage each other’s strengths and compensate for weaknesses, creating a powerful collaborative force.  In this post, we’ll explore the exciting world of affiliate partnerships and how they can help businesses of all sizes achieve […]

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